(By Qantas Airways)
SYDNEY — Customers traveling on Qantas Domestic aircraft fitted with inflight Wi-Fi will have the opportunity to watch every live game of international cricket played in Australia this season.
As part of the airline’s partnership with Cricket Australia, Qantas will live stream 75 matches of professional cricket played in Australia including the Commonwealth Bank Women’s Ashes T20 matches, Magellan Men’s Ashes, the Gillette One Day Internationals and T20s, the KFC Big Bash League and Rebel WBBL.
Cricket World Cup Final
Photo: Tourism Victoria (https://commons.wikimedia.org)
Qantas Chief Customer Officer, Olivia Wirth, said Qantas is leading the way in Australia for inflight connectivity.
“Qantas is proud to support the men’s and women’s teams through our Cricket Australia partnership, and as part of that we’re able to offer more than 400 hours of live cricket over the season to around 60,000 customers inflight every week,” she said.
“Our goal is to give our customers the best inflight Wi-Fi experience in Australia. We’ve installed ViaSat’s next generation in-flight Wi-Fi service, which delivers speeds up to 10 times faster than conventional on-board Wi-Fi by tapping into the nbn satellite network. We’ve partnered with the best in entertainment and we’re offering it for free.”
Ben Amarfio, Cricket Australia Executive GM, Broadcasting, Digital Media and Commercial, said: “Our mantra of serving cricket fans wherever they are, is going to the next level with this fantastic initiative. This unique partnership allows us to deliver on that even when cricket fans are 30,000 feet in the air. Courtesy of Qantas, cricket fans won’t miss a ball of action.
“We are also delighted that we will be able to showcase a wide variety of Cricket Australia Digital’s feature content to fans on-demand, so they get their cricket fix even when matches are not being played,” Amarfio added.
Following a successful customer trial earlier this year, the airline has so far installed next generation Wi-Fi hardware on *15 Boeing 737 aircraft as part of its progressive rollout.
Focusing initially on its 737 fleet, Qantas will begin installation on its domestic A330s from early next year, with 80 B737 and A330 aircraft complete by the end of 2018. (Full Story Here)